Evaluation report for ITS for voluntary emission reduction : an ITS operational test for real-time vehicle emissions detection

Bohren, Lenora; Williams, David C., Jr. · 1997 · ROSA P / United States. Joint Program Office for Intelligent Transportation Systems

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Summary

This 1997 evaluation report assesses an Intelligent Transportation Systems (ITS) operational test designed to promote voluntary vehicle emission reductions. The project, conducted in Denver, Colorado, aimed to determine if providing real-time tailpipe emissions data to motorists could motivate them to maintain their vehicles, thereby improving air quality and fuel economy. The initiative was motivated by the need to supplement existing Inspection/Maintenance programs and address the disproportionate contribution of high-emitting vehicles to urban pollution, as mandated by the Clean Air Act Amendments of 1990. The study deployed a Remote Sensing Information System (RSIS) at an I-25 off-ramp. This system combined a Remote Sensing Device (RSD), which measured carbon monoxide (CO) levels using non-dispersive infrared technology, with a Variable Message Sign (VMS) that displayed real-time emission categories (Good, Fair, or Poor) to drivers. The evaluation comprised two components: a technical assessment of the system’s accuracy and a behavioral analysis of public response. Technical verification involved drive-throughs with instrumented vehicles to compare RSD readings against portable analyzers. The behavioral component utilized a stratified probability sample of 474 motorists, identified via license plate readers, who were surveyed by telephone. A subset of 20 participants underwent in-depth case study interviews. The sample was stratified by emission levels: Poor (>4.51% CO), Fair (1.31–4.5% CO), and Good (<1.3% CO). The technical results confirmed that the RSIS accurately categorized vehicle emissions without observable malfunctions. Behavioral findings indicated that respondents viewed cars and urban growth as primary causes of Denver’s air pollution, with approximately one-third believing air quality was improving. Most participants viewed the Smart Sign as a valuable tool for monitoring vehicle performance and agreed that well-maintained vehicles save money and reduce pollution. While only 1.6% of surveyed motorists reported taking immediate action in response to the sign, 8% planned to do so. Case study participants expressed strong support for the technology, with three-quarters willing to pay $100 or more to repair their vehicles to achieve a "Good" rating. Although auxiliary support systems like brochures and hotlines were deemed ineffective in their current form, the system successfully delivered 3 million readings to over 1 million vehicles. The study concludes that the ITS RSIS has significant potential as a voluntary tool for encouraging vehicle maintenance and reducing emissions. The findings suggest that real-time feedback enhances public awareness of the link between vehicle maintenance, fuel economy, and air quality. The report recommends improving auxiliary support systems to maximize effectiveness and highlights the applicability of this approach for broader national ITS deployment to support environmental compliance.

Key finding

Only 1.6% of surveyed motorists took action in response to the real-time emissions sign, although 8% planned to do so and case study participants expressed willingness to pay over $100 for repairs to achieve good emissions ratings.

Methodology

field_study

Sample size: 474

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