Evaluation of user perceptions and behaviors of Fast-Trac : pilot study results

Eby, David W.; Streff, Fredrick M.; Wallace, Richard R.; Underwood, Steven E.; Kostyniuk, Lidia P.; Hopp, Michelle L. · 1996 · ROSA P / University of Michigan. Transportation Research Institute

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Summary

This paper presents the results of a pilot study evaluating user perceptions and behaviors regarding ALI-SCOUT, an in-vehicle navigation system developed as part of the FAST-TRAC Intelligent Transportation Systems project. The primary objective was to pretest data collection methods and instruments for a larger evaluation while gathering preliminary data on how users perceive, value, and utilize the navigation system. Specifically, the study aimed to determine if the system aided navigation, reduced travel times, and influenced user willingness to purchase similar technology. The pilot study was conducted between April 1994 and February 1995, involving 62 subjects recruited from employees of Chrysler, General Motors, Nissan, and the Road Commission for Oakland County. Participants had ALI-SCOUT units installed in their vehicles and underwent a brief training session. Data collection involved two surveys—one after one week of use and another after two months—and daily driver logs maintained for one month. The participant demographic was highly homogeneous, consisting primarily of high-income, highly educated males aged 33 to 60 who were familiar with the study area and comfortable with technology. Key findings indicated that while ALI-SCOUT was used frequently initially, usage frequency declined significantly by the second survey. The most common reasons for non-use were trips outside the beacon coverage area and the cumbersome nature of programming destinations. Users found the "current location" and "points of interest" destination entry methods easiest, though the map method was used most frequently despite being rated as difficult. Opinions on specific system features varied: the autonomous mode was easy to understand but often perceived as providing inaccurate guidance, whereas the "follow main road" display was rated as accurate and helpful. Keyboard functionality received mixed reviews, with nearly half of users expressing dislike for the interface. Additionally, users reported that the system rarely disrupted other in-vehicle activities but was sometimes distracting. The study concludes that the pilot successfully validated data collection protocols, noting that telephone reminders were more effective than mail for survey return. The findings highlight significant usability issues, particularly regarding destination entry and limited geographic coverage, which reduced user reliance on the system over time. The authors suggest that if ALI-SCOUT-equipped vehicles are to serve as traffic probes, the number of such vehicles must be substantially increased to account for inconsistent usage. These preliminary results provide a foundation for refining the system and designing subsequent comparative analyses of user behavior and attitudes.

Key finding

The percentage of participants using the ALI-SCOUT system on at least half of their trips dropped from 70 percent after one week to a lower level after two months, with trips outside beacon coverage and cumbersome destination programming being the primary reasons for reduced usage.

Methodology

naturalistic

Sample size: 62

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