public messaging
Mass-media safety campaigns and PSAs: broadcast, print, and social-media messaging, slogans, and awareness drives aimed at changing driver behavior across a population. Defined by one-to-many persuasive communication. Differs from gamification_driving, which uses interactive game incentives, from in_vehicle_coaching, which addresses an individual driver in the moment, and from novice_curricula, which is structured instruction rather than promotional messaging.
Also in Training, Education & Intervention
Related elsewhere in the corpus
Topics that co-occur with this one far more than chance predicts — these sit in other categories, so the hierarchy would not have shown them to you.
Narrow by how the study was done
Counts are papers in this topic that declare the facet — these facets are sparsely declared, so a small number means few papers said, not few papers did. All facets.
377 paper(s) · ranked by relevance to this topic
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Communicating Highway Safety: What Works · 2002 · Rodriguez, Lulu et al. · archived
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4D.001 Innovating road safety communication: Identifying engagement factors for motivating safer driver behaviour ↗ · 2021 · Carroll, Tom et al. · indexed
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The relative efficacy of positively and negatively valenced road safety campaign messages in improving dangerous driving attitudes · 2020 · Morrison, Ben W. et al. · archived
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Review of Risk Communication Strategies And Existing Alcohol-Impaired and Distracted Driving Safety Messages: Technical Report · 2023 · Zakrajsek, Jennifer et al. · archived
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Are mass media campaigns effective in reducing drinking and driving? Systematic review – an update · 2016 · Zatoński, Mateusz et al. · archived
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Driver Response to Dynamic Message Sign Safety Campaign Messages · 2020 · Shealy, Tripp et al. · archived
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A Review of National Television PSA Campaigns for Preventing Alcohol-Impaired Driving, 1987-1992 ↗ · 1995 · Dejong, William et al. · indexed
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Media Messages and Tools to Reduce Serious Single Vehicle Run-Off-the-Road Crashes Resulting from Impaired Driving · 2012 · Linkenbach, Jeff W. et al. · archived
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Traffic Safety Messages on Dynamic Message Signs (DMS) · 2018 · Mitran, Elisabeta et al. · archived
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Improving Traffic Safety Culture in the United States · 2007 · AAA Foundation for Traffic Safety · archived
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Responses of Women and Men to Traffic Safety Messages: A Qualitative Report · 1994 · Morris, Susan W. et al. · archived
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Driver Education for New Multimodal Facilities · 2016 · Mondschein, Andrew S. et al. · archived
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Effectiveness of Safety and Public Service Announcement Messages on Dynamic Message Signs · 2014 · Boyle, Linda et al. · archived
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Effectiveness of Entertaining, Non-Traffic-Related Messages on Dynamic Message Signs · 2021 · Kondyli, Alexandra et al. · archived
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Mitigation of Lane Departure Crashes in the Pacific Northwest through Coordinated Outreach Phase I, Final Project Report · 2016 · Hurwitz, David et al. · archived
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Local and Rural Road Safety Briefing Sheets - Behavioral Safety Strategies for Drivers on Rural Roads · 2014 · NHTSA · archived
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Design of Educational Material and Public Awareness Campaigns for Improving Work Zone Driver Safety · 2022 · Chahine, Ricardo et al. · archived
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A systematic review: effectiveness of mass media campaigns for reducing alcohol-impaired driving and alcohol-related crashes ↗ · 2015 · Yadav, Rajendra-Prasad et al. · indexed
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Improving the effectiveness of road safety campaigns: Current and new practices ↗ · 2011 · Hoekstra, Tamara et al. · indexed
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762 Driver distraction in road traffic. Preliminary results of safety campaign ↗ · 2016 · Jääskeläinen, Petri et al. · indexed
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The Effectiveness of Safety Campaign VMS Messages - A Driving Simulator Investigation · 2007 · Jamson, A Hamish · archived
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Attitudinal segmentaion of drivers in Pakistan: The potential for effective road safety campaigns · 2018 · Batool, Zahara et al. · archived
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Develop and Test Messages to Deter Drinking and Driving · 1998 · Williszowski, C. H. et al. · archived
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Refinement of advertisements to address risk taking by young drivers ↗ · 2011 · Imberger, K et al. · indexed
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Do Attention-Seeking Safety Messages Shape Driver Behavior or Safety Outcomes? Evidence from Dynamic Message Signs ↗ · 2026 · Dumka, Ashutosh et al. · indexed
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The texting and driving epidemic : changing norms to change behavior. · 2013 · Atchley, Paul et al. · archived
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Share the Road Campaign Research Study [Tech Brief] · 1999 · NHTSA · archived
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Effectiveness of Crash Fact/Safety Message Signs on Dynamic Message Signs · 2021 · Savolainen, Peter T. et al. · archived
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Evaluating public education messages aimed at monitoring and responding to social interactive technology on smartphones among young drivers · 2017 · Gauld, Cassandra S. et al. · archived
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White Papers for Toward Zero Deaths: A National Strategy on Highway Safety · 2010 · Ward, Nicholas J. et al. · archived
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Annual Report on the Public Information and Education Countermeasure of Alcohol Safety Action Projects · 1975 · NHTSA · archived
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Remedies for Driver Error · 2004 · Hutabarat, R. S. et al. · archived
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Network: October 1978 · 1978 · NHTSA · archived
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Improving driver safety with behavioral countermeasures. · 2011 · Lenneman, John K. et al. · archived
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Public Perception of Safety Messages and Public Service Announcements on Dynamic Message Signs in Rural Areas · 2016 · Schroeder, Jeremy L. et al. · archived
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Development of messages to address risk taking by young drivers: stage 2 ↗ · 2011 · Imberger, K et al. · indexed
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A Peer-to-Peer Traffic Safety Campaign Program · 2014 · Stanley, Laura et al. · archived
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Identification and Test of Pedestrian Safety Messages for Public Education Programs · 1975 · Blomberg, Richard D. et al. · archived
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Proceedings of the National Rural Summit on Traffic Safety Culture 2009 · 2009 · AAA Foundation for Traffic Safety · archived
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Does the Impact of Anti-Drinking and Driving Public Service Announcements Differ Based on Message Type and Viewer Characteristics? ↗ · 2008 · Santa, Annesa Flentje et al. · indexed
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An Assessment of Traffic Safety Culture Related to Engagement in Efforts to Improve Traffic Safety [Summary Report] · 2016 · Ward, Nic et al. · archived
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Network: January 1979 · 1979 · NHTSA · archived
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Increasing Safety Belt Use by High Risk Drivers · 1991 · Blomberg, Richard D. et al. · archived
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Development of advertisements to address risk taking by young drivers ↗ · 2011 · Imberger, K et al. · indexed
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Development and Validation of Messaging to Deter Cannabis Impaired Driving · 2025 · AAA Foundation for Traffic Safety · archived
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Evaluation of Five Years of GM Funding for Public Information and Education Programs · 2009 · Blomberg, Richard D. et al. · archived
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An examination of message-relevant affect in road safety messages: Should road safety advertisements aim to make us feel good or bad? · 2008 · Lewis, I. et al. · archived
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Creating Safe Transportation Options for College Students -- Change Strategies for Safe Transportation Behaviors · 2005 · Mundorf, Norbert · archived
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Changing Drivers' Intentions and Behaviours Using Fear-Based Driver Fatigue Advertisements ↗ · 2002 · Tay, Richard et al. · indexed
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Ticketing Aggressive Cars and Trucks in Washington State: High Visibility Enforcement Applied to Share the Road Safely · 2006 · Nerup, Penny et al. · archived
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Temporal Trends in Indicators of Traffic Safety Culture among Drivers in the United States, 2009–2012 · 2013 · AAA Foundation for Traffic Safety · archived
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Resources and Tools to Reduce Multiple Risky Driving Behaviors · 2024 · Finley, Kari et al. · archived
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Click It or Ticket Evaluation, 2010 · 2013 · Nichols, James L. et al. · archived
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Message Content in Canadian Automotive Advertising: A Role for Regulation? ↗ · 2010 · Watson, Lisa et al. · indexed
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Countermeasures That Work: A Highway Safety Countermeasure Guide for State Highway Safety Offices, Ninth Edition, 2017 · 2018 · Richard, Christian M. et al. · archived
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Countermeasures That Work: A Highway Safety Countermeasure Guide for State Highway Safety Offices, Eighth Edition, 2015 · 2015 · Goodwin, Arthur H. et al. · archived
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Countermeasures That Work: A Highway Safety Countermeasure Guide for State Highway Safety Offices, 10th Edition, 2020 · 2021 · Venkatraman, Vindhya et al. · archived
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Educating Idaho Teenage Drivers of the Dangers of Distracted Driving · 2017 · Larrea, Meagan et al. · archived
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A Randomized Field Trial of Smartphone-Based Feedback Designed to Encourage Safe Driving: Comparing Focused and Self-Chosen Goals to Standard Usage-Based Insurance Messaging · 2025 · AAA Foundation for Traffic Safety · archived
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U in the driver seat : a peer-to-peer pilot program for decreasing car crashes by college students. · 2013 · Tisdale, Stacey M. · archived
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The Impact of Threat Appeals on Fear Arousal and Driver Behavior: A Meta-Analysis of Experimental Research 1990–2011 ↗ · 2013 · Carey, Rachel N. et al. · indexed
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Safe driving communication: A regulatory focus perspective ↗ · 2017 · Craciun, Georgiana et al. · indexed
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Countermeasures That Work: A Highway Safety Countermeasure Guide for State Highway Safety Offices, Seventh Edition, 2013 · 2013 · Goodwin, Arthur H. et al. · archived
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Examining the effectiveness of physical threats in road safety advertising: The role of the third-person effect, gender, and age · 2006 · Lewis, Ioni et al. · archived
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Countermeasures That Work: A Highway Safety Countermeasure Guide for State Highway Safety Offices, 11th Edition, 2023 · 2023 · Kirley, Bevan et al. · archived
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Social Media Practices in Traffic Safety · 2019 · Sack, Rachael et al. · archived
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Awareness level of safe driving knowledge and practice of specific population drivers: behavioral assessment and educational intervention ↗ · 2022 · Rahim, Bahaa‐eldin E. A. et al. · indexed
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Alcohol/Safety Public Information Materials Catalog. Number 5 · 1981 · Grimm, Ann C. et al. · archived
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Can Digital Road Safety Campaigns Nudge Sustained Safer Riding? Evidence from Behavioural Segmentation of Two-Wheeler Riders using Naturalistic Riding Data ↗ · 2026 · Kurian, Georgeena et al. · indexed
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Identification of General Risk-Management Countermeasures for Unsafe Driving Actions. Volume 1, Description and Analysis of Promising Countermeasures · 1981 · Jones, R. K. (Ralph K.) et al. · archived
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Effectiveness of Highway Safety Public Education at Montana Motor Vehicle Registration Stations by Streaming a Variety of Safety Content · 2023 · Villwock-Witte, Natalie et al. · archived
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Expanding the Seat Belt Program Strategies Toolbox: A Starter Kit for Trying New Program Ideas · 2016 · Thomas, F. Dennis et al. · archived
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Modifying Risk Perception Through Emotion: An Experimental Study Using a Fear Appeal Video Intervention in a Driving Context ↗ · 2026 · Ramos-Moreno, María Ángeles et al. · indexed
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Young drivers’ engagement with social interactive technology on their smartphone: Critical beliefs to target in public education messages ↗ · 2016 · Gauld, Cassandra S. et al. · indexed
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Countermeasures for Distracted Driving: An Exploration Beyond the Scientific Literature · 2024 · AAA Foundation for Traffic Safety · archived
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Driver Understanding and Secondary Task Performance While Viewing Traffic Safety Messages on Dynamic Message Signs ↗ · 2023 · Ullman, Gerald L. et al. · indexed
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Synthesis of Studies That Relate Amount of Enforcement to Magnitude of Safety Outcomes [Traffic Tech] · 2022 · NHTSA · archived
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High Enforcement of Aggressive Traffic Control 2009–2012: An Evaluation of Minnesota’s Three-Year HEAT Project · 2013 · Fleming, Katie et al. · archived
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Is road safety effective in promoting eco-driving? An experiment on how benefit framing affects eco-driving intentions among Montreal drivers ↗ · 2026 · St-Arnaud, Valériane Champagne et al. · indexed
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Investigating the Efficacy of Social Norms Messages to Reduce Smartphone Use Among Young Drivers · 2025 · Gauld, Cassandra et al. · archived
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Public Awareness Survey Recommendations of the NHTSA-GHSA Working Group [Traffic Tech] · 2010 · NHTSA · archived
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Mitigation of Lane Departure Crashes in the Pacific Northwest through Coordinated Outreach Phase II · 2018 · Hurwitz, David et al. · archived
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Program Strategies for Increasing Safety Belt Usage in Rural Areas · 1996 · Bradbard, Steven L. et al. · archived
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An Assessment of Traffic Safety Culture Related to Engagement in Efforts to Improve Traffic Safety [Final Report] · 2016 · Otto, Jay et al. · archived
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Road safety improvement in large companies. An experimental comparison of different measures · 1996 · Gregersen, Nils Petter et al. · archived
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Birmingham MPO: Behavioral Safety · 2019 · NHTSA · archived
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Compendium of Traffic Safety Research Projects 1985–2013 · 2014 · Agimi, Yll et al. · archived
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Addressing the Texting and Driving Epidemic: Mortality Salience Priming Effects on Attitudes and Behavioral Intentions ↗ · 2014 · KAREKLAS, IOANNIS et al. · indexed
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Improving traffic safety culture in Iowa : phase II. · 2013 · Albrecht, Chris et al. · archived
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The activation of eco-driving mental models: Can text messages prime drivers to use their existing knowledge and skills? · 2017 · Pampel, Sanna M. et al. · archived
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Traffic Safety Materials Catalog: 2004 [NHTSA] · 2004 · NHTSA · archived
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Technology Transfer: Distracted Driving, Overview Summary of Ways to Alleviate · 2017 · Peters, Robert et al. · archived
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Exploring the Effects of an In-Vehicle Voice Agent’s Just-In-Time Persuasion: How Message Framing to Promote Eco-Driving Influences Users’ Driving Behavior ↗ · 2017 · JOO YEON KYOUNG et al. · indexed
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Development and Test of a Motivational Approach and Materials for Increasing Use of Restraints · 1982 · Schwalm, Norman D. et al. · archived
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Compendium of Traffic Safety Research Projects: 1987–1997 · 1997 · NHTSA · archived
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Assessing the Effectiveness of Interactive Media in Improving Drowsy Driver Safety ↗ · 2008 · Takayama, Leila et al. · indexed
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Incentivizing Safer Driving Using Peer-Pressure · 2018 · Pentland, Alex et al. · archived
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Work-related driving safety in light vehicle fleets: A review of past research and the development of an intervention framework · 2010 · Newnam, Sharon et al. · archived
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Identification of Countermeasures for Unsafe Driving Actions. Volume 2, a Review of Selected Literature · 1981 · Marks, M. E. (Mary E.) et al. · archived
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Traffic safety digest : a compendium of innovative state and community traffic safety projects · 1999 · NHTSA · archived
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Compendium of Traffic Safety Research Projects: 1985-1995 and Beyond · 1996 · NHTSA · archived
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Guidance on Messaging to Avoid Psychological Reactance and Address Moral Disengagement · 2021 · Otto, Jay et al. · archived
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2024 Traffic Safety Culture Index · 2025 · AAA Foundation for Traffic Safety · archived
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Assessing the effectiveness of psychoeducational interventions on driving behavior: A systematic review and meta-analysis ↗ · 2024 · Tirla, Lorena et al. · indexed
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Unconscious Motivators and Situational Safety Belt Use: Literature Review and Results from an Expert Panel Meeting · 2006 · Brittle, Christine et al. · archived
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Evaluation of Seven Publicized Enforcement Demonstration Programs to Reduce Impaired Driving: Georgia, Louisiana, Pennsylvania, Tennessee, Texas, Indiana, and Michigan · 2008 · Fell, James C. et al. · archived
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Strategic advertising plans to deter drunk driving · 1996 · Graham, John et al. · archived
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May 2003 Click It or Ticket Safety Belt Mobilization Evaluation · 2004 · Solomon, M. G. (Mark Geoffrey) et al. · archived
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Aggressive Driving Enforcement: Strategies for Implementing Best Practices · 2000 · NHTSA · archived
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Evaluation of Community-Oriented Enforcement Demonstration Projects · 2023 · Decina, Lawrence E. et al. · archived
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The impact of road advertising signs on driver behaviour and implications for road safety: A critical systematic review ↗ · 2019 · Oviedo-Trespalacios, Oscar et al. · indexed
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Application of Logistic Regression Model to Assess the Impact of Smartwatch on Improving Road Traffic Safety: A Driving Simulator Study ↗ · 2022 · Pešić, Duško et al. · indexed
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Remarks Prepared for Delivery by Secretary of Transportation Elizabeth Hanford Dole at the White House Ceremony for National Drunk and Drugged Driving Awareness Week · 1985 · Dole, Elizabeth Hanford · archived
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Evaluation of the ticketing aggressive cars and trucks (TACT) program in Pennsylvania (071408). · 2009 · NHTSA · archived
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North Dakota Statewide Traffic Safety Survey, 2010 : Traffic Safety Performance Measures for State and Federal Agencies · 2010 · Vachal, Kimberly et al. · archived
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Synthesis of Studies That Relate Amount of Enforcement to Magnitude Of Safety Outcomes · 2022 · Taylor, Catherine et al. · archived
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A Systematic Review of Intervening to Prevent Driving While Intoxicated: The Problem of Driving While Intoxicated (DWI) ↗ · 2016 · Buckley, Lisa et al. · indexed
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The Effectiveness of Driver Education and Information Programs in the State of Nevada · 2014 · Paz-Cruz, Alexander et al. · archived
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The Click It or Ticket Evaluation, 2013 [Traffic Safety Facts] · 2016 · Nichols, James L. et al. · archived
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2023 Traffic Safety Culture Index · 2024 · AAA Foundation for Traffic Safety · archived
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Experimental Field Test of Proposed Pedestrian Safety Messages. Volume 3 · 1983 · Blomberg, Richard D. et al. · archived
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A Systematic Approach to Selection of CMS Messaging During Nonrecurring Events · 2024 · Weaver, Starla et al. · archived
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Public Awareness Survey Recommendations of the NHTSA-GHSA Working Group · 2011 · Hedlund, J. et al. · archived
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West Virginia’s Impaired Driving High Visibility Enforcement Campaign [Traffic Tech] · 2007 · NHTSA · archived
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Evaluation of Kentucky's "You Drink and Drive. You Lose" campaign · 2002 · Agent, Kenneth R. et al. · archived
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Evaluation of Buckle Up Phone Down in Jackson, Mississippi, and Sioux Falls, South Dakota · 2026 · Raymond, Paula D. et al. · archived
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Lessons Learned From Evaluating Maryland's Anti-Drunk Driving Campaign: Assessing the Evidence for Cognitive, Behavioral, and Public Health Impact ↗ · 2007 · Beck, Kenneth H. · indexed
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Message from the Media: Drinking and Driving in Newspapers · 1985 · Estep, Rhoda et al. · archived
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An Assessment of Publicized Insurance Sanctions as a DWI Countermeasure · 1994 · Murphy, Peter V. et al. · archived
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Traffic Safety Education: A Guidebook for State and Civic Officials · 1946 · NHTSA · archived
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Evaluation of the National Impaired Driving High-Visibility Enforcement Campaign: 2003–2005 · 2007 · NHTSA · archived
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Evaluation of Education and Outreach Methods and Strategies - A Case Study of a Web-Based Rail Safety Education Initiative · 2014 · Horton, Suzanne et al. · archived
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North Dakota Statewide Traffic Safety Survey, 2011 : Traffic Safety Performance Measures for State and Federal Agencies · 2011 · Vachal, Kimberly et al. · archived
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Incentive-Based Telematics and Driver Safety: Insights from a Naturalistic Study of Behavioral Change ↗ · 2025 · Kontaxi, Armira et al. · indexed
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Trends in public information within the Fairfax Alcohol Safety Action Project, 1975. · 1976 · Lynn, Cheryl · archived
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Evidence-Based Behavior Change Campaigns to Improve Traffic Safety Toolkit ↗ · 2020 · AAA Foundation for Traffic Safety · indexed
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The Motor-Vehicle Driver: His Nature and Improvement · 1949 · Kramer, Milton D., 1915- · archived
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2022 Traffic Safety Culture Index · 2023 · AAA Foundation for Traffic Safety · archived
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Hand on the Wheel, Mind on the Mobile: An Analysis of Social Factors Contributing to Texting While Driving ↗ · 2015 · Seiler, Steven J. · indexed
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The Development and Test of Urban and Rural Pedestrian Safety Messages · 1985 · Preusser, David F. et al. · archived
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American Highways Can Be Safer · 1985 · Dole, Elizabeth Hanford · archived
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Combining Enforcement and Public Information to Deter DWI: The Experience of Three Communities · 1990 · Lacey, John H. et al. · archived
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Encouraging Full Time Use of Safety Belts among Current Part-Time Users · 1991 · Finn, Peter, 1940- et al. · archived
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North Dakota Statewide Traffic Safety Survey, 2012 : Traffic Safety Performance Measures for State and Federal Agencies · 2012 · Vachal, Kimberly et al. · archived
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Remarks Prepared for Delivery by Secretary of Transportation Elizabeth Hanford Dole at the National Drunk and Drugged Driving Awareness Week Ceremonies · 1983 · Dole, Elizabeth Hanford · archived
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Traffic safety culture of drivers in Canada: Implications for new traffic law implementation to enhance traffic safety ↗ · 2022 · Mishra, Sushreeta et al. · indexed
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Lifetime Driver Learning Initiative · 1997 · Crow, Ed et al. · archived
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Evaluation of NHTSA Distracted Driving Demonstration Projects in Connecticut and New York · 2012 · Chaudhary, Neil K. et al. · archived
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Increasing Teen Safety Belt Use: A Program and Literature Review · 2005 · Fell, James C. et al. · archived
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Traffic safety digest : a compendium of innovative state and community traffic safety projects · 1998 · NHTSA · archived
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Buckle Up Phone Down in Jackson, Mississippi and Sioux Falls, South Dakota [Traffic Tech] · 2026 · Tucker, Annette et al. · archived
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Revealing How Much Drivers Understand about Vehicle Pollutants: Towards Development of Information Campaigns · 2024 · Batool, Zahara et al. · archived
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An Examination of the Efficacy of a Brief Educational Program on Driver Distraction ↗ · 2003 · Kramer, Arthur F et al. · indexed
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Highway Safety Culture Assessment through Louisiana’s Regions [Summary] · 2023 · Schneider, Helmut et al. · archived
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Films for Highway Safety and Traffic Engineers · 1986 · Colpitts, K. · archived
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Compendium of Research and Evaluations in Traffic Safety Published · 1996 · NHTSA · archived
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North Dakota Statewide Traffic Safety Survey, 2021: Traffic Safety Performance Measures for State and Federal Agencies · 2021 · Vachal, Kimberly et al. · archived
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2021 Traffic Safety Culture Index · 2022 · AAA Foundation for Traffic Safety · archived
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North Dakota Statewide Traffic Safety Survey, 2011 : Issue Brief, Summer 2011 · 2011 · NHTSA · archived
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Countermeasures That Work: An Introductory Resource for Rural Communities · 2024 · Kostrzewski, Holly et al. · archived
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Traffic safety issues in North Dakota : phase II : driver knowledge, attitude, behavior and beliefs : focus group : young male drivers · 2008 · VanWechel, Tamara et al. · archived
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Exploring an Alternative Transportation Program to Reduce Impaired Driving · 2001 · Stewart, Kathryn et al. · archived
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Trends in public information within the Fairfax Alcohol Safety Action Project, 1976. · 1979 · Lynn, Cheryl · archived
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2020 Traffic Safety Culture Index · 2021 · AAA Foundation for Traffic Safety · archived
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The 2006 National Labor Day Impaired Driving Enforcement Crackdown: Drunk Driving. Over the Limit. Under Arrest · 2008 · Solomon, M. G. (Mark Geoffrey) et al. · archived
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Evaluation of the Aggression Suppression Program, Milwaukee, Wisconsin · 2001 · McCartt, Anne Taylor et al. · archived
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The Light Is Red for a Reason: So Stop! · 1997 · NHTSA · archived
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The Impact of Gamifications and Serious Games on Driving under Unfamiliar Traffic Regulations ↗ · 2023 · Alyamani, Hasan et al. · indexed
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Building Community Support for Impaired-Driving Enforcement · 2023 · George, Michael D · archived
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Enforcement, Adjudication and Public Information Strategies for the General Deterrence of Driving While Intoxicated: Information for Potential Field Site Participants · 1982 · Anderson, Theodore E. et al. · archived
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2013 Traffic Safety Culture Index · 2014 · AAA Foundation for Traffic Safety · archived
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2015 Traffic Safety Culture Index · 2016 · AAA Foundation for Traffic Safety · archived
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Guidance to Promote Family Rules and Workplace Policies to Reduce Cell Phone Use While Driving and Promote Engaged Driving · 2021 · Otto, Jay et al. · archived
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2010 Traffic Safety Culture Index · 2010 · AAA Foundation for Traffic Safety · archived
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Enhancing Driving Safety Through Proper Message Design on Variable Message Signs · 2005 · Wang, Jyh-Hone et al. · archived
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May 2006 Click It or Ticket Seat Belt Mobilization Evaluation: Final Report · 2008 · Tison, Julie et al. · archived
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2016 Traffic Safety Culture Index · 2017 · AAA Foundation for Traffic Safety · archived
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Aggressive driving enforcement : evaluation of two demonstration programs · 2004 · Stuster, Jack, 1947- · archived
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West Virginia’s Impaired Driving High-Visibility Enforcement Campaign, 2003–2005 · 2007 · Zwicker, T. J. et al. · archived
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Investigating the decision-making processes that contribute to impaired driving. · 2015 · Duckworth, M. P. et al. · archived
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Evaluation of Kentucky's Click it or Ticket Campaign · 2001 · Agent, Kenneth R. et al. · archived
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Evaluation of NHTSA Distracted Driving High-Visibility Enforcement Demonstration Projects in California and Delaware · 2015 · Chaudhary, Neil K. et al. · archived
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Driver Hazard Response When Processing On-road and In-vehicle Messaging of Non-Safety-Related Information ↗ · 2020 · Deng, Yulin et al. · indexed
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Evaluation of the Buckle Up in Your Truck Programs · 2009 · Nichols, J. L. et al. · archived
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Introducing a multi-variate classification method: Risky driving acceptance among different heterogeneous driver sub-cultures ↗ · 2020 · Timmermans, Chantal et al. · indexed
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Evaluation of the May 2007 Click It or Ticket Mobilization · 2009 · Solomon, Mark G. et al. · archived
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A cluster randomised controlled trial (cRCT) evaluation of a pre-driver education intervention using the Theory of Planned Behaviour ↗ · 2023 · Box, Elizabeth et al. · indexed
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More Cops More Stops: Evaluation of a Combined HVE Program in Oklahoma and Tennessee [Traffic Tech] · 2016 · NHTSA · archived
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2014 Traffic Safety Culture Index · 2015 · AAA Foundation for Traffic Safety · archived
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Evaluation of Kentucky's "Click It or Ticket" 2008 campaign. · 2008 · Agent, Kenneth R. et al. · archived
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Development and Test of Motivational Approaches for Increasing Use of Restraints · 1982 · McNabb, Sandra D. et al. · archived
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Reducing injuries among young drivers: what kind of measures are needed? ↗ · 2015 · Berg, Hans-Yngve · indexed
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2009 Traffic Safety Culture Index · 2009 · AAA Foundation for Traffic Safety · archived
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2009 Traffic Safety Culture Index · 2009 · NHTSA · archived
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Distracted driving: prevalence, problems, and prevention ↗ · 2014 · Overton, Tiffany L. et al. · indexed
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Evaluation of Kentucky's "Buckle Up Kentucky : It's the Law & It's Enforced" 2006 campaign. · 2006 · Agent, Kenneth R. et al. · archived
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NHTSA’s Behavioral Safety Research: Updated, Annotated Bibliography, 1985–2013 [Traffic Tech] · 2014 · NHTSA · archived
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Two Community Distracted Driving Programs Reduce Hand-Held Phone Use [Traffic Tech] · 2014 · NHTSA · archived
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Evaluation of Kentucky's "Buckle Up Kentucky : It's the Law & It's Enforced" 2004 campaign. · 2004 · Agent, Kenneth R. et al. · archived
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Effects of structured risk communication on road users’ evacuation behaviour in the event of a tunnel fire – Results from a virtual reality simulation experiment ↗ · 2026 · Knapstad, Tonja et al. · indexed
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More Cops More Stops: Evaluation of a Combined Enforcement Program in Oklahoma and Tennessee · 2016 · Nichols, James L. et al. · archived
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Norms and Attitudes Related to Alcohol Usage and Driving: A Review of the Relevant Literature. Volume I: A Review of the Literature · 1982 · Korenbaum, Sue · archived
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Moving Communities Forward: Social Marketing and Social Change for Transportation · 2019 · Bond, Julie et al. · archived
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An analysis of the alcohol curriculum used in the driver education program of the Fairfax Alcohol Safety Action project. · 1974 · Lynn, Cheryl · archived
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Facebook and drug driving: Does online sharing work against road safety countermeasures? ↗ · 2023 · Mills, Laura et al. · indexed
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Distractions N’ Driving: video game simulation educates young drivers on the dangers of texting while driving ↗ · 2012 · Saqer, Haneen et al. · indexed
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The Canadian drinking-driving countermeasure experience ↗ · 1987 · Liban, Carolyn B. et al. · indexed
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North Dakota Statewide Traffic Safety Survey, 2025: Traffic Safety Performance Measures for State and Federal Agencies · 2025 · Vachal, Kimberly et al. · archived
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Influence of sexual appeal in roadside advertising on drivers' attention and driving behavior. · 2019 · Maliszewski, Norbert et al. · archived
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Effect of psychosocial interventions on risky driving behaviours among offender drivers by using simulated and real driving: study protocol for a non-randomised controlled trial ↗ · 2022 · Aliyari, Roqayeh et al. · indexed
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Family and Friends Concerned about an Older Driver · 2001 · Sterns, Harvey et al. · archived
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Countermeasures That Work – Speeding and Speed Management [Traffic Tech] · 2021 · Jeleniewski, S · archived
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NHTSA Region IV Click It or Ticket Campaign, May 2001 · 2002 · Solomon, M. G. (Mark Geoffrey) · archived
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Examination of Cannabis Users’ Perceptions and Self-Reported Behaviors to Inform Messaging to Deter Impaired Driving · 2025 · AAA Foundation for Traffic Safety · archived
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Are adult driver education programs effective? A Systematic Review of evaluations of accident prevention training courses ↗ · 2022 · Faus, Mireia et al. · indexed
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Effectiveness and Efficiency of Safety Belt and Child Restraint Usage Programs · 1982 · Nichols, James L. · archived
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Identifying Optimal High-Risk Driver Segments for Safety Messaging ↗ · 2015 · Eguakun, George et al. · indexed
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Safety First: Safety Precautions on a Rural Road · 2005 · Lewis, Sherman et al. · archived
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Increasing Seat Belt Use through State-Level Demonstration Projects: A Compendium of Initial Findings · 2008 · Blomberg, Richard D. et al. · archived
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Click It or Ticket Evaluation, 2008 - 2009 · 2013 · Solomon, Mark G. et al. · archived
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Connecticut’s 2003 Impaired-Driving High-Visibility Enforcement Campaign · 2007 · Zwicker, T. J. et al. · archived
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May 2004 Click It or Ticket Seat Belt Mobilization Evaluation: Final Report · 2007 · Solomon, M. G. (Mark Geoffrey) et al. · archived
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Evaluation of Kentucky's "Buckle Up Kentucky : It's the Law & It's Enforced" campaign. · 2003 · Agent, Kenneth R. et al. · archived
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White Papers for: "Toward Zero Deaths: A National Strategy on Highway Safety" - White Paper No. 2 - White Paper on Traffic Safety Culture ↗ · 2010 · Ward, Nicholas J. et al. · indexed
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Evaluating a novice driver and pre-driver road safety intervention ↗ · 2014 · Glendon, A. Ian et al. · indexed
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Evaluation of Kentucky's "Buckle Up Kentucky : It's the Law & It's Enforced" 2005 campaign. · 2005 · Agent, Kenneth R. et al. · archived
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Evaluation of Click It or Ticket Model Programs · 2002 · Solomon, M. G. (Mark Geoffrey) et al. · archived
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The Public Favors a Strong Government Role in Highway Safety · 1996 · NHTSA · archived
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Reducing Distracted Driving Among Adults: Child-to-Adult Interventions · 2022 · Fisher, D. L. et al. · archived
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Effects of Different Intervention Methods on Novice Drivers’ Speeding ↗ · 2019 · Niu, Shi Feng et al. · indexed
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2017 Traffic Safety Culture Index · 2018 · AAA Foundation for Traffic Safety · archived
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Carrots, Sticks and Sermons: State Policy Tools for Influencing Adoption and Acceptance of New Vehicle Safety Systems ↗ · 2018 · Belin, Matts-Åke et al. · indexed
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Controlling road rage : a literature review and pilot study · 1999 · Rathbone, Daniel B. et al. · archived
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2012 Traffic Safety Culture Index · 2013 · AAA Foundation for Traffic Safety · archived
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Traffic Safety Culture Index · 2019 · AAA Foundation for Traffic Safety · archived
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A Survey of Traffic Safety Culture Among Iowa Adults · 2012 · Gonnerman Jr, Melvin E et al. · archived
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Effectiveness of the May 2005 Rural Demonstration Program and the Click It or Ticket Mobilization in the Great Lakes Region: First Year Results · 2007 · Nichols, James L. et al. · archived
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A space for safety: the transformation of automobile safety advertising in response to NHTSA crash test implementation, 1977 and 1981 ↗ · 2003 · Burns, Ronald G. et al. · indexed
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An international comparative study on driving attitudes and behaviors based on questionnaire surveys ↗ · 2021 · Suzuki, Kazufumi et al. · indexed
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Implementing Surrogate Safety Measures in Driving Simulator and Evaluating the Safety Effects of Simulator-Based Training on Risky Driving Behaviors ↗ · 2020 · Ka, Eunhan et al. · indexed
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New Materials Promote Safety Belt Usage · 1977 · NHTSA · archived
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Interactional instruction in the teaching of driver education. · 1972 · Stoke, Charles B · archived
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NHTSA Youth Message [Traffic Tech] · 1986 · NHTSA · archived
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Unticketing: An Upside-Down Approach to Speed Compliance [Tech Transfer Summary] · 2023 · Shaw, John · archived
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Safety Belts: The Uncollected Dividends: A Manual for Use by State Legislators and State Officials on Techniques to Increase Safety Belt Usage · 1977 · Wailer, Patricia F. et al. · archived
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Highway Safety in Black/African-American Communities: Issues and Strategies · 2002 · Cordy, Sylvia et al. · archived
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Comprehensive Analysis of Dynamic Message Sign Impact on Driver Behavior: A Random Forest Approach · 2020 · Banerjee, Snehanshu et al. · archived
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Longitudinal Study of the Effect of Simulator Experience on the Behavior Modification of Adult Drivers · 2016 · Maheshwari, Sharad K. et al. · archived
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Education Efforts to Reduce Railway Fatalities: An Abundance of Innovative Resources and Ideas · 2019 · NHTSA · archived
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Ergonomics Intervention in Automobile Driver Communication in a Developing Country ↗ · 2014 · Pillai, Sajan S. et al. · indexed
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Effectiveness of the "Teens in the Driver Seat Program" in Texas · 2008 · Henk, Russell H. et al. · archived
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Evaluation of Community-Oriented Enforcement Demonstration Projects [Traffic Tech] · 2023 · NHTSA · archived
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Evaluation Plan for the Ticketing Aggressive Cars and Trucks (TACT) Program in Kentucky [2010] · 2010 · Green, Eric R. · archived
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Using Road Safety Evidence and “Safety in Design” Approaches to Regulate Driver Distraction from Roadside Advertising ↗ · 2017 · Horberry, Tim et al. · indexed
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Potential Enforcement, Adjudication and Public Information Strategies for the General Deterrence of Driving While Intoxicated · 1983 · Anderson, Theodore E. et al. · archived
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Assessing the Impact of Driving Simulator Experience on the Reduction of Cell-Phone Distraction Among Adult Drivers · 2016 · Maheshwari, Sharad K. · archived
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Speed Management Program Plan · 2014 · NHTSA · archived
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Driving self-control: A study of driving compliance behavior of the millennial generation ↗ · 2025 · Toasin, Muhammad et al. · indexed
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Countermeasures That Work, 10th Edition [Traffic Tech] · 2021 · NHTSA · archived
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A. Seat belts and road safety/regeneration, B. Drinking and driving and road safety and C. Speeding and road safety ↗ · 2010 · Tianzhou, A · indexed
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Communications Strategies on Alcohol and Highway Safety. Volume 1, Adults 18–55 · 1975 · NHTSA · archived
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Four High-Visibility Enforcement Demonstration Waves in Connecticut and New York Reduce Hand-Held Phone Use · 2011 · Cosgrove, Linda et al. · archived
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Effectiveness of High School Safety Belt Instruction · 1982 · Cushman, William D. et al. · archived
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Driver Education for Safety in Adverse Driving Conditions · 2008 · Skolnik, Jonathan et al. · archived
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The Click It or Ticket evaluation, 2012 [Traffic Safety Facts] · 2014 · Hinch, Mary et al. · archived
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Report of the Committee on Education · 1924 · NHTSA · archived
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Countermeasures That Work, Eighth Edition [Traffic Tech] · 2016 · NHTSA · archived
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Ecodriving and Carbon Footprinting: Understanding How Public Education Can Reduce Greenhouse Gas Emissions and Fuel Use · 2012 · Shaheen, Susan A. et al. · archived
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A Systematic Approach on CMS Messaging Selection During Nonrecurring Events: Decision Tree · 2024 · Weaver, Starla et al. · archived
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Social Influences Among Young Drivers on Talking on the Mobile Phone While Driving ↗ · 2010 · Riquelme, Hernán et al. · indexed
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Enhancing Road Safety Behaviour Using a Psychological and Spiritual Approaches · 2017 · Ghous, Mohd Tarmizi et al. · archived
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Encouraging Eco-driving with Post-trip Visualized Storytelling: An Experiment Combining Eye-Tracking and a Driving Simulator ↗ · 2024 · Li, Zhiyin et al. · indexed
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Project Green-Yellow-Red: A Social Marketing Initiative to Reduce Impaired Motorcycle Operation · 2009 · Aguilar, Michael et al. · archived
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Safety is Our North Star · 1999 · NHTSA · archived
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Secretary Pena Asks Motorists to Keep Their Lights on Dec. 15 as Reminder of Safe and Sober Driving · 1995 · Pena, Federico · archived
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Collective Data Sharing to Improve on Driving Efficiency and Safety ↗ · 2014 · Riener, Andreas et al. · indexed
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Action Plan for Implementation of the Strategic Highway Safety Plan for Alabama · 2007 · Brown, David et al. · archived
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Comprehensive safety document/product. · 2013 · Srinivasan, Raghavan et al. · archived
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How to warn drivers in various safety-critical situations – Different strategies, different reactions ↗ · 2018 · Winkler, Susann et al. · indexed
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Impact of texting on young drivers' behavior and safety on urban and rural roads through a simulation experiment ↗ · 2014 · Yannis, George et al. · indexed
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2011 Traffic Safety Culture Index · 2012 · AAA Foundation for Traffic Safety · archived
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‘Just Drive’: An Employee-Based Intervention to Reduce Distracted Driving ↗ · 2019 · Hill, Linda et al. · indexed
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The Relationship between Norms and Risky Driving Behavior: A Systematic Review ↗ · 2020 · HARITH, Siti Hawa et al. · indexed
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Evaluation of the Corridor Safety Improvement Program : phase 1 final report. · 1997 · Hunter-Zaworski, Katharine M. et al. · archived
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Highway Safety Needs of U.S. Hispanic Communities: Issues and Strategies · 1995 · Hamilton, Anna et al. · archived
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Impact of energy sector growth on perceived transportation safety in the seventeen-county oil region of western North Dakota : a follow-up study. · 2014 · Kubas, Andrew et al. · archived
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The Relationship between Impaired Driving Crashes and Beliefs about Impaired Driving: Do Residents in High Crash Rate Counties Have Greater Concerns about Impaired Driving? ↗ · 2009 · Beck, Kenneth H. et al. · indexed
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Gamified eco-driving to motivate safe and sustainable driving ↗ · 2023 · Seecharan, Turuna · indexed
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Evaluation of a Rural Seat Belt Demonstration Program in Florida, Georgia, and Tennessee · 2016 · Nichols, J. L. et al. · archived
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Drinking-driving attitudes : a comparison of the first two household surveys of the Fairfax Alcohol Safety Action Project. · 1974 · Jordan, Robert F · archived
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North Dakota Statewide Traffic Safety Survey, 2010 : Issue Brief, August 2010 · 2010 · NHTSA · archived
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Navigating change: Designing messages for prosocial route selection ↗ · 2026 · Brouwers, Mirte et al. · indexed
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The driver, the road, the rules … and the rest? A systems-based approach to young driver road safety ↗ · 2014 · Bridie Scott‐Parker et al. · indexed
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Evaluation of Kentucky's "Buckle Up Kentucky : It's the Law & It's Enforced" 2007 campaign. · 2007 · Agent, Kenneth R. et al. · archived
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Feasibility of a Computer-Delivered Driver Safety Behavior Screening and Intervention Program Initiated During an Emergency Department Visit ↗ · 2013 · Murphy, Mary et al. · indexed
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Motivating Anti-DWI Behavior Using Existing Values · 1995 · Stewart, K. et al. · archived
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The comprehensive community-based traffic safety program : phase II, program assessment for District 2 and District 7, final report. · 1987 · Jernigan, Jack D. · archived
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2019 Traffic Safety Culture Index · 2020 · AAA Foundation for Traffic Safety · archived
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Theory-Based Antecedents of Stopping Texting While Driving Among College Students for Injury Prevention: A Cross-Sectional Study. · 2025 · Sharma, Manoj et al. · archived
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Driver License Manuals Best Practices: Final Report · 2005 · Meyers, Deborah et al. · archived
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Do High Visibility Enforcement programs affect aggressive driving behavior? An empirical analysis using Naturalistic Driving Study data ↗ · 2020 · Pantangi, Sarvani Sonduru et al. · indexed
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The Effect of Playing Video Advertisement Inside a Car on Driver Visual Distraction ↗ · 2018 · Abhari, Mohammadreza et al. · indexed
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Youth Activities Newsletter: Winter 1975 · 1975 · NHTSA · archived
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The impact of a collaboratively designed digital intervention on views of police legitimacy and reported young driver offending ↗ · 2024 · Anderson, Levi et al. · indexed
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New laws, road wars, courtesy and animosity: Cycling safety in Queensland newspapers ↗ · 2016 · English, Peter et al. · indexed
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Urban Pedestrian Accident Countermeasures Experimental Evaluation. Volume 2 Appendix A, Review of Education and Public Information Materials · 1975 · Berger, Wallace G. · archived
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Exploring perceived legitimacy of traffic law enforcement ↗ · 2012 · Watling, Christopher N. et al. · indexed
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Crash Analysis and Public Survey for Drowsy-Driving Advisory Systems ↗ · 2015 · Kang, Min-Wook et al. · indexed
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Psychological Factors in Road Traffic Accidents: Statistical Evidence and a Study of the Effects of Viewing an Antispeeding Film ↗ · 1996 · Leslie, Julian C. et al. · indexed
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A Moment in Time: Safe Driving Day 1954-1955 · 2021 · Weingroff, Richard F. · archived
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Communication Plan for Windblown Dust · 2015 · Reid, Stephen B. et al. · archived
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Mortality salience effects on reckless driving intentions in a motorcyclist sample: The moderating role of group riding ↗ · 2016 · Ivanov, Igor et al. · indexed
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Slow Down, Move Over Laws: National Survey of Drivers’ Knowledge, Attitudes, and Behaviors, 2025 · 2026 · AAA Foundation for Traffic Safety · archived
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Evolutionary game of driver response to variable message signs' information ↗ · 2011 · Li, Zhenlong et al. · indexed
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Design, Development and Evaluation of Driver Wellness Programs: Technical Memorandum Number 3: Pilot Test Results and Marketing Plan · 1999 · Roberts, S. et al. · archived
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The alcohol industry’s involvement with road safety NGOs · 2022 · Stein, Ivy et al. · archived
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The use of videos in road safety training: Cognitive and emotional effects ↗ · 2013 · Giannini, Anna Maria et al. · indexed
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Design and development of a digital intervention for crime prevention: a road safety intervention targeting young driver non-compliance ↗ · 2023 · Anderson, Levi et al. · indexed
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A Driver Safety Information Broadcast Protocol for VANET ↗ · 2016 · Aldabbagh, Ghadah et al. · indexed
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Two programs, too many names? A critical review of ride-sharing and safe-ride programs as alternatives to impaired driving ↗ · 2025 · Mamri, Asma et al. · indexed
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Knowledge, Attitudes, and Perception as Predictors of COVID-19 Safety Practices of Ride-Hailing Operators in Ghana: A Cross-Sectional Study ↗ · 2023 · Agyemang, Ernest et al. · indexed
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Introduction to the Series: Traffic Tech · 1986 · NHTSA · archived
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SafeTrip-21 : Federal ITS field tests to transform the traveler experience. · 2011 · Hector-Hsu, Jessica et al. · archived
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A system review of the Virginia Alcohol Safety Action Program : executive summary. · 1980 · Lynn, Cheryl et al. · archived
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PRODUCTION OF DOCUMENTARY FILM DRIVING AWARENESS ↗ · 2020 · Ranangsari, Kosalalita Anggiyumna et al. · indexed
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The Communication Patterns between Online Transportation Applicators and Driver Partners in Bandung ↗ · 2023 · Hidayat, Dasrun et al. · indexed
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A decision-making model for health promotion advocacy: the case for advocacy of drunk driving control measures ↗ · 2001 · Maycock, Bruce et al. · indexed
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Examining the Communication Pattern of Transportation and Transit Agencies on Twitter: A Longitudinal Study in the Emergence of COVID-19 on Twitter ↗ · 2022 · Alam, Md Rakibul et al. · indexed
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A signal detection theory meta-analysis of psychological inoculation against misinformation ↗ · 2026 · Simchon, Almog et al. · indexed
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Communicating high-tech products - a comparison between print advertisements of automotive premium and standard brands ↗ · 2016 · Baccarella, Christian Vincenzo et al. · indexed
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A Study of Stereotypes in Post-Truth News Reporting—A Case Study of the “Female Driver” in the Bus Crash in Chongqing ↗ · 2020 · minda, Liang et al. · indexed
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The Table of Media Bias Elements: A sentence-level taxonomy of media bias types and propaganda techniques ↗ · 2026 · Menzner, Tim et al. · indexed
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Fixing medicine by driving down demand and increasing collaboration ↗ · 2017 · van’t Hoff, Hugh · indexed
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An outbreak of appreciation: A discursive analysis of tweets of gratitude expressed to the National Health Service at the outset of the COVID‐19 pandemic ↗ · 2022 · Day, Giskin et al. · indexed
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Micro-blogging as a Rapid Response News Service in Crisis Reporting: the 2011 Wenzhou Train Crash ↗ · 2012 · Wu, Yan · indexed
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"La carrera de la muerte": Death, Driving, and Rituals of Modernization in 1950s Mexico ↗ · 2011 · Freeman, J. Brian · indexed
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K-Pop Fandom Activism on Social Media: Refuting Accusations of Slacktivism in Internet Activism ↗ · 2024 · Saka, Putri Ananda et al. · indexed
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Harnessing Momentum in Driving Vaccine Security and Self Reliance in Thailand through the Association of Southeast Asian Nations ↗ · 2019 · Boonyatistan, Worawit et al. · indexed
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Journalism's lifeline : exploring an American aversion to government aid ↗ · 2023 · Anderson, Nathan Adam · indexed
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Reflections on Phishing for Phools – The Economics of Manipulation and Deception ↗ · 2016 · Klikauer, Thomas · indexed
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IMPROVING STUDENTS’ READING COMPREHENSION BY USING MEDIA AT THE GRADE X3 OF SMA NEGERI I TAMBANG-KAMPAR ↗ · 2017 · Kurniawan, Kurniawan · indexed
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Da Página Impressa ao Púlpito Político: Ensaio sobre a Representação Feminina na Mídia e seus Impactos nos Direitos da Personalidade das Mulheres no Brasil ↗ · 2023 · Abrantes, Manoel et al. · indexed
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Angels, Guests and Sadists: On-Screen Poetry in the Cinema of Pier Paolo Pasolini ↗ · 2023 · Allen, Thomas · indexed